Halloween Archives | Page 2 of 2

The spookiest time of year is around the corner, why not celebrate with holiday profits? Halloween is one of the most popular seasons and creepy-cool style is expanding beyond October. By using innovative fulfillment methods like dropshipping, and classic economy styles, finding seasonal success is so easy it’s scary.

Most people think that the biggest boom for retail is the lead up to the winter holiday season, but starting in August people start spending on back to school and Halloween. As the second most commercial holiday in the US, Halloween holds just as much potential profit as holiday gift-giving. With 175 million Americans planning to celebrate Halloween and costumes (not surprisingly) will see the most profit.

The simplest way to snag the most sales before Old Hallows Eve is with dropshipping and e-commerce. Brick and mortar stores require large investments of time and money. With a dropshipping method like Goods By BC’s, you’ll be able to start listing products on your web platform and making sales in as little time as a week. With exclusive product deals available you’ll also be able there’s no need to worry about competition for your products.

What is Drop Shipping?

Starting with Dropshipping, it has become one of the most popular options for most e-commerce retailers. It’s the most effective, quick and low-risk way to start selling online. With no money down until a sale is made, the barrier to starting your own business is nearly eliminated. The best part is the e-tailer never handles the product. You decide your profit margin, you control the marketing, you take care of your customers – the dropshipper handles the rest.

Dropshipping suppliers are wholesalers with enough warehouse space and product, to offer sellers an opportunity without buying the product directly. Building an online or offline business from scratch is a humongous investment both in time as well as cash. On the other side, Dropshipping can be a perfect way to go all-in without gambling your livelihood.

Halloween by the numbers

According to the survey conducted by Prosper Insights & Analytics, from 2005 with sales of $3.3 billion, in 2018 it was $9 billion which is the second-highest spending record after 2017’s $9.1 billion. With that rate of increase and marketing analytics showing increasing interest in all the scary and outrageous, it’s obviously a low-risk investment.

Last year roughly 9 billion dollars were earned from the Halloween season in 2 months. With numbers like these, there is plenty of profit to go around. By making strategic choices and creating a simple website you’ll be able to learn all the tricks and enjoy all the treats the season has to offer.

The 15.7% of people that will use online stores will look for quality, pricing, and discounts. Affordable pricing and a friendly user interface will ensure your site gains traffic and transforms the end-user into your loyal customer.

Where to Start?

Audience

Knowing your consumer base is the best way to tailor your web design and product selection. Key information about your customers: age, budget, and region. These three factors have a huge impact on the success of your site. By doing cursory research and implementing basic SEO, you’ll be able to connect with the people looking for your products in a matter of clicks.

Products and Fulfillment

Generally, the biggest issue with starting your own retail operation is sourcing the product and ensuring that it arrives to your customer. Dropshipping was designed to solve these very problems. Goods by BC and other dropship companies have the ability to fulfill and ship same-day anywhere in the US and internationally. With shipping and fulfillment solved, your next task is to pick your products. By using audience research and your own taste you can make strategic decisions that are authentically curated to your vision.

Time to Go Live

As any seasoned business person knows, a profitable entity depends on marketing to get the word out about their products. By using social media like Facebook, Instagram, and Pinterest you can brand your products, enhance the digital experience for potential customers. You can also look for paid promotions to assist you to reach your audience, using cutting edge analytic tools. Your marketing plan should include a consistent blend of SEO, email, social media, ads, and engaging content.

Contact Local Stores

There’s no need to ignore the real world, in fact, it’s important to collaborate with the local suppliers to improve your outreach and build relationships with other businesses. This way, you can reach out to the local market, find support and product from other costume stores, and still operate online.

The Art of the Steal

When thinking about your profit margins and it’s important to put yourself in the position of the consumer. Who doesn’t love a sale? Buying products at a discounted rate is more than a deal for your wallet, it has social value. Getting the greatest deal has become a badge of pride for the shopping addicts among us. Short term sales and social media giveaways are a great way to earn profit and build your consumer base. They may think they’re ripping you off but you’re the real winner in the end.

The Take-Away

Halloween is trending away from seasonal to being a 365 industry with billions of profit. Using low-risk fulfillment options and minimal research, a passion project can become a full-fledged business in a month. The Dropshipping suppliers make it way easier for the sellers to drive a larger profit and gain brand recognition – here’s how:

You get Halloween items with wholesale prices that help you earn a serious profit.
They handle the packaging and shipping process making it easier for you to save on supplies.
Eliminates the risk of your product depreciating if they don’t sell. This way, you do not invest in more risky products.
High potential to go beyond seasonal sales. With a range of styles and sizes, your business can carry endless volume year-round.
Low maintenance, low risk, high profit.

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Hallowe’en, celebrated on October 31, a day before All Saints Day is a holy and the second most commercial holiday for Americans.

The endeavor of wearing extraordinary to outlandish costumes each year is the culmination of the Celts who lived 2,000 years back in the Iron Age. They referred the day as the end of summers and the beginning of the new year leading to a cruel dark, cold winters.

More than that, they celebrated the day as the season for harvesting crops and relating the day to human death. The day when doors are opened between the dead and living worlds, and ghosts come alive.

This makes Halloween more intriguing and interesting. Moreover, the single most day where kids and many times adults too, gather and wander door to door with incredible costumes and a mission to trick-or-treat and fill bags with candy.

Wait, Have you ever wondered why do we wear costumes on Halloween?

Yes, it’s something that may have triggered many times, so let’s move back in time to find the answers and discover the enigma behind wearing costumes on Halloween.

Origins Of Halloween:

The Origins of Halloween has its core in the Samhain Festival. It begins back in Iron Age when Celts lived in the parts of Great Britain and Northern France, which is now Ireland.

They celebrated the festival of Samhain, where Celtic-folklore believed the day of October 31 to be the beginning of the darker half of the year and the season to harvest crops.

The festival of Samhain was referred to as the day of summer’s end and the dawn of the new year. The night before the new year also brought a prodigious belief, that dead would return to haunt the living world.

To ward off the spirits, from harming people and crops, they would leave food and drinks on the doorstep in hopes of appeasing the haunted spirits. Celt folks also tried to appease like spirits, where they would dress up like spirit and light bonfires in efforts to fool the spirits. This practice led to the traditions of today’s Halloween.

They also used to camp a bonfire to help them protect and be the shield against cruel winters.

The Role Of Irish Immigrants In “Trick Or Treat”

The Roman invasion of Celtic land, coupled two festivals of Roman origin with the Celtic festival. Thus Feralia (the day to honor the dead) and Pomona (the day to honor the Roman goddess of fruit and trees) were mixed with Samhain.

Further, Halloween reached the borders of America in the mid-19th century, when the Irish immigrants arrived with the festival of Samhain.

Borrowing the custom of dressing up from Irish tradition, Americans started wandering house to house asking for food and money, which was known as “Guising.” This also was the origin of Trick-or-Treat.

This gave rise to Trick-Or-Treat and completed the other part of Halloween that we love today. Now, though, children dress up with Halloween costumes and go from house to house playing trick-or-treat, ask for candies, and if no treat is offered, they pull a trick on homeowners.

The modern tradition also introduced “Jack-O’-Lanterns,” where individuals carve scary faces on pumpkins to scare evil spirits and welcome trick-or-treat children.

Halloween Parties And Costumes:

By the 1950s, the Halloween made its place in everyone’s core for being the holiday for community gathering and neighborly get-togethers than about ghosts and pranks. This way the occasion for celebrating Halloween themed parties, games and horror story sessions came into existence.

The trend for wearing the most creative costume that stands out from the crowd started, which has now evolved with dressing up like famous celebrities, cartoon characters and heroes as well.

So, wondering where to get Halloween costumes? To discover perfect themed outfits and a wide range of costumes and wigs, you should consider visiting Goods By BC.

And if you’re thinking about bashing a Halloween party this summer end, the best option is to purchase wholesale Halloween costumes and wigs to surprise your friends and family with exciting costumes.

Wrapping Up:

This was the real mystery behind Halloween’s birth and answer to why costumes on Halloweens play such an impactful part, plus how wandering for candies complete the US’s second most commercial family-friendly holiday.

Halloween has attracted many individuals around the globe, even without knowing the history of the traditions. Even UNICEF utilizes the same Trick-or-Treat idea to raise funds for individuals in need around the globe. Enjoy the night and wear the most unique Halloween themed costume this year.